Chemical Concept
“Make a short clip (from 2 to 20 seconds) or shoot a photograph about your favourite Chemical Brothers track. Upload your work [here] to the special Google Map and tag it to it’s global location. A selection of the best work will be featured in a new concept music video for the Chemical Brothers to celebrate the launch of their new album ‘Brotherhood’. Videos will feature on a Google Earth channel available on September 1, as well as on the Chemical Brothers Youtube channel.”
I don’t really get it, but I guess I’ll have to wait and see.
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I was struggling to see what this was about, or rather why I would bother to use it
* waiting and looking