Pleasure Raiders
Pickled Onion Space Raiders have always been my ‘binner’ snack of choice. Since as far back as I can remember, I have marveled in their low-end cheapness and the seemingly boundless unhealthiness contained in one tiny little bag. They are the cornerstone of ‘filthy’ snacks, always considerably more pickled oniony that Monster Munch, and more chemically addled than Amy Winehouse.
So, you can imagine my abhorrence when I, Space Raider fan #1, discovered that, unlike the pitiful whining crack whore, Space Raiders have cleaned up their act.
Look, less than 100 calories per pack, and there’s an ‘EAT HEALTHY’ slogan emblazoned across the back of the bag.
Eat healthy? What..? When I buy Space Raiders I don’t want to eat healthy, if I did, I’d have bought a carrot wouldn’t I?
It gets worse…
To my horror, upon opening the bag, I made an even more shocking, nefarious discovery. Space Raiders have had their trademark ‘weapons grade’, tongue stripping flavor, removed. It’s just gone; like someone at the corn snack factory forgot (on purpose?), to add the acid. Nothing; bland, unpalatable nothing.
It’s a sodding nightmare I tell you. I’m shattered. I don’t know where to turn. If anyone knows of an old skool Raiders dealer, I’ll pay top dollar.
It be calling me man, it be calling me.
rubbishcorp®Lite
Introducing Molly, born at 3:38 this morning.
Mind Reading Computers
I am sounding more and more like The Daily Mail. Anyway, apparently, computers will soon be able to know what you’re looking at by reading your mind.
Madcap scientists have used a ‘magnetic resonance imaging machine’ (brain scanner) to record the electrical brain activity of a man/woman viewing thousands of random pictures including: people, animals, sausages, cakes etc. From those recordings the researchers built a model for deciphering the patterns created, patterns that can be applied to others…
Surely it would be easier just to tell the computer what you’re looking at?
Click on the Real World®
“Walk down the street anywhere in Japan and point your mobile at over 700,000 objects such as buildings, shops, restaurants, banks, historical sites and instantly retrieve information on what you’re looking at, or what you’re looking for.”
Mapion Local Search for mobile.
Read this.
More here from the most excellent Faris.
Yippe Kay Yay
John McClane for President.
KillerBlog?
Did Agency Spy blog drive Ad Exec to suicide?
3 Hidden Advertising Trends 2008
Not exactly new news, but good support nevertheless.
HD-DVD Vs Blu-Ray
There’s been a lot of coverage on my reader recently about the latest format war and the fact that Blu-Ray (and Sony) have apparently ‘beaten‘ HD DVD (Xbox). I find it all a bit childish and very shortsighted, if Sony have won, then they have merely won a tiny battle against an old adversary. The actual war they face is against the inevitable elimination of physical media, one, that in my opinion, is already lost. Download services and data rental will soon dispose of discs, and Blu-Ray is no exception. Although HD DVD (and Xbox) are probably reeling, it’s something they would have had to face soon anyway. Realistically, Sony have probably saved Microsoft a load of cash they would have other invested in an already doomed technology.
Is ATL The New Digital?
“Forget social hubs and alpha influencers. To reach consumers, old-fashioned mass marketing might be the way to go.” Here.
Neil (who posted the picture below – which is genius) says it’s a bit of a something and nothing article, as it talks only of the difficulty of approaching influencers in non-traditional channels. I tend to agree.
Not straight advertising related, however an interesting read about the theoretical ramifications of a world after postmodernism – pseudo-modernism – and how consumers/users interact with cultural and media products therein. And some more big words.
1 – 0 To The MMORPG
“What if you could play football online with thousands of other people in 3 to 11-a-side squads, controlling a single player from the footballer’s perspective? Play casually in the park with friends at first, then more seriously within a well-drilled team on well-tended turf. Eventually, hard work and persistence may lead to you turning professional and earn you money with which you could buy the best that life can offer. Lead the life of a football superstar in a utopian world.”
Been talking about these kind of games for a while now, just waiting for one to come. I guess the first few incarnations will be fairly shit, but I am sure it will get better. EA have been looking at doing it through FIFA, and of course, there is a huge amount of room outside football.
This is the future of being famous.
Digital Stuff This Year – Part 1.
Here is a little bit about some of the things that I think will be going on with the ‘people of the pipe’ this year.
Please note there are no pictures in this post.
FishFace
If this is real – then it’s kinda weird.
BackPak To The Future
Jet Pack International are going to begin selling their Jet Packs $226,060 including training.
Hell yes.
Science Fiction?
Apparently, “Saturn is a source of intense radio emissions, which have been monitored by the Cassini spacecraft. The radio waves are closely related to the auroras near the poles of the planet. These auroras are similar to Earth’s northern and southern lights. Click here to listen to the eerie sounds of Saturn’s radio emissions“.
**UPDATE**
As a certain Mr Williams has just pointed out, there is a striking simularity between that and this:
To much of a coincidence?
Next week the ‘MEEEEEEEEEEERRRRRRRR’ noise, as emitted by the ray gun of an attacking Martian.
The New Advertising Outlet: Your Life
New York Times tells it like it is…