Andro | World.Words.Lights.
Bit late on this, but I love it. Androp music video that is funded by the sale on eBay of the video’s toy star. Depending on how the the toy sells, the team plan to produce and sell the video’s other toys. A smart and pretty unique compensation model, as the agency keep the proceeds as part of the creative fee.
Nicely.
Here.
eBay.
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