adidas Vs Star Wars
There is/will be a huge amount of debate as to whether or not this is a good ad/idea. Whether using breakdancing is acceptable, whether Sid Lee have done justice to the Star Wars franchise etc. I think that discussion largely misses the point. The product (adidas Star Wars sneakers) is the idea, you don’t really need another ad/idea to sell that concept to me. The point of this spot is to simply introduce the line and tell me when I can buy them, which it does very and well and, I’m guessing, to a massive amount of people . Beckham, Daft Punk, Snoop, Calle 13, Neil Armstrong, Stormtroopers, Lord Vader and some Tie Fighters is pretty hard to argue with.
The force is strong in this one.
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